Journal

Categories

Content Ideas

What you need to know about SEO when Google is forever changing

Marketing Strategies

Google was built for users not computers – to be the direct answer to a question. With technology rapidly changing, […]

Read More

How to Find Your Target Market

Branding

This is a question every business owner must be able to answer: Who is your Target Market? To answer this question, it’s firstly important to understand you can’t be EVERYTHING to EVERYONE. Your market is not EVERYONE! Here’s why and how to define your audience…

Read More

The Power of Blogging in Business (Part 3) – Finding Ideas to Blog About

Marketing Strategies

Knowing what to blog about can deter businesses from even beginning to think about starting a blog. Here are some key points to keep in the forefront of your mind when blogging on your business website.

Read More

The Power of Blogging in Business (Part 2) – Finding Time to Blog

Marketing Strategies

Not having the time to blog is probably the most common concern for clients when considering if they should start a blog. Here are some time saving tips when it comes to blogging

Read More

The Power of Blogging in Business (Part 1) – Why Have a Blog?

Marketing Strategies

The top three things clients often say to me when I ask if they would like a blog on their website are: Why should I have a blog? I don’t have time to blog What would I blog about? So I thought it was fitting that my first blog should be about just that; Blogging!

Read More