Journal

Categories

Marketing

Turning Your Touch to Gold

Marketing

Have you ever wondered how many times you need to interact with a prospective customer before it leads to a […]

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Don’t underestimate the importance of utilising Paid, Earned and Owned media.

Marketing

According to the latest Next&Co annual Digital Media Wastage report, Australian advertisers wasted 41% of their overall digital marketing spend […]

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A checklist for successful email marketing campaigns

Marketing

At the top of the looong list of obstacles a business must overcome to be successful, is how to come […]

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3 reasons why email marketing is still the most effective

Marketing

If you have your own business or side-hustle, you’ve most likely had to think about a marketing strategy. But marketing […]

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5 steps to building customer trust

Business Tools

How do you convince someone to choose your business if they’ve never heard of you before? You need to win […]

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Why Connection is the new Currency

Engaging Content

News Flash: The world is divided. I can confidently say that it’s unlikely anyone reading this post hasn’t: been impacted […]

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How to think long term & survive

Business Tools

Your business will likely re-emerge from this, don’t regret how you spent this time.   What is everyone else doing? […]

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Navigating Influencer Marketing

Marketing

I wanted to do a post on influencer marketing as it’s always a topic of contention! I’m often asked if […]

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5 Cougars Thanks….

Marketing

We are all subject to having an advertising jingle or two stuck in our heads at any one time. It’s […]

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Why in the heck would anyone want to buy from you?

Marketing

The reality of marketing, the right way. I’m sure, YOU know why. But do THEY? And by they, I mean […]

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Why remarketing is the fastest growing form of digital marketing

Marketing Strategies

Have you ever visited a website and then seen ads for that company’s website here, there and everywhere you look […]

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Marketing Workshop

Business Mentoring

On September 17th I had the pleasure of co-facilitating a Marketing Workshop with Coach, Behavioural Profiler and Keynote Speaker, Sarah […]

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